Terms of Service

These terms tell you who we are, how we supply the Diary of a Chief AI Officer course and this website, and what you and we each agree to. Please read them before you enrol. By enrolling you accept these terms.

• The course
• Enrolling
• Price and payment
• Your licence
• Access and renewal
• Acceptable use
• Our intellectual property
• Changes and availability
• Cancelling and refunds
• Our responsibility
• Ending this agreement
• Your data
• Other terms
• Complaints and law

1. The course

The course is an online AI implementation programme delivered through [course platform]. Depending on the licence tier you buy, it includes the full implementation course, assessments and certificates, checklists, templates and client assets, and access to the private member community.

We describe the course on the course page. Those descriptions are for guidance. The course teaches a method. It does not guarantee a particular commercial result for your business, and nothing in the course is legal, financial, tax or regulatory advice.

2. Enrolling

Your order is an offer to buy a licence. A contract comes into existence when we send you an enrolment confirmation by email. If we cannot accept your order we will tell you and will not charge you.

You must be at least 18 years old. If you are enrolling on behalf of a business, you confirm you are authorised to bind that business to these terms.

You are responsible for keeping your login details secure. Do not share them. Accounts are personal to the named user.

3. Price and payment

Prices are shown on the course page in pounds sterling. [Confirm: prices exclude VAT, which is added at checkout at the prevailing rate]. If the VAT rate changes between your order date and the date we supply the course, we adjust the VAT you pay unless you have already paid in full.

Payment is taken at enrolment through [payment provider]. We do not store your full card details.

We take care to price correctly. If we spot an obvious pricing error before we accept your order, we will contact you to confirm whether you want to continue at the correct price or cancel.

4. Your licence and seat limits

We grant you a limited, non-exclusive, non-transferable licence to access and use the course, for the internal purposes of your own business, for the access period. Licence tiers are capped by headcount:

• Solo and Small Business - up to 5 staff
• Mid-sized Business - up to 15 staff
• Growing Business - up to 30 staff

Each person who uses the course needs their own named account within your seat allowance. If your headcount grows past your tier, contact us to upgrade. You may not sell, sub-licence, resell or deliver the course to anyone outside your business, or use it to build a competing product or programme.

5. Access period and renewal

Each tier includes 12 months of course access and updates from the date of enrolment. After 12 months, access continues only if you take a renewal at the renewal price shown on the course page at the time.

We will email you before your access period ends. Renewal is not automatic unless we say so at checkout and you agree to it. If you do not renew, your access ends and you keep only the materials you have already downloaded, subject to the copyright terms.

6. Acceptable use

You agree not to:

• share, publish, stream, record or redistribute course content outside your licensed seats
• use the course or the community to market to, recruit or spam other members
• post unlawful, defamatory, discriminatory or abusive material in the community
• attempt to bypass access controls, scrape the platform, or use automated tools to bulk-download content
• use the materials to train, fine-tune or ground any machine learning model or AI system

We may suspend or remove access, without refund, where there is a serious or repeated breach of this section.

7. Our intellectual property

We own or licence all content in the course and on this website, including video, text, frameworks, templates, assessments and branding. Your licence does not transfer any ownership. See the copyright page for the full position and how to report infringement.

8. Changes and availability

The course is updated as the technology moves. We may add, revise or retire individual modules and templates during your access period, provided the course as a whole remains substantially as described when you bought it.

We aim to keep the course available at all times, but we may suspend access for maintenance, upgrades or reasons outside our control. We will give notice where we reasonably can.

We may change these terms. If a change materially affects you, we will tell you by email at least 14 days beforehand, and you may end the contract and receive a proportionate refund for the unused part of your access period.

9. Cancelling and refunds

Your cancellation rights are set out in the cancellation policy. How refunds are calculated and paid is set out in the refund policy. Nothing in those policies removes your statutory rights.

10. Our responsibility to you

We do not exclude or limit our liability where it would be unlawful to do so. That includes liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, and, where you are a consumer, for breach of your legal rights in relation to the course.

Where you buy as a business, we are not liable for loss of profit, loss of business, business interruption, loss of anticipated savings or loss of business opportunity, and our total liability arising out of the contract is limited to the fees you paid us in the 12 months before the claim.

The course provides information and method. Decisions you take in your business remain yours.

11. Ending this agreement

You may end the contract as set out in the cancellation policy. We may end it by written notice if you fail to pay, seriously breach these terms and do not put it right within 14 days of being asked, or become insolvent.

12. Your data

We handle personal data as described in the privacy policy. We each agree to comply with UK data protection law.

13. Other important terms

We may transfer our rights and obligations under these terms to another organisation, and will tell you if we do. You may only transfer your rights or obligations with our written consent.

This contract is between you and us. No other person has any right to enforce it.

Each paragraph of these terms operates separately. If a court decides any paragraph is unlawful, the rest remain in force.

If we delay enforcing a term, that does not prevent us enforcing it later.

14. Complaints, law and jurisdiction

Please raise any problem with us first at [support email address]. Our customer support page sets out the complaints procedure and timescales.

These terms are governed by the law of England and Wales. You and we both submit to the non-exclusive jurisdiction of the courts of England and Wales. If you live in Scotland or Northern Ireland, you may also bring proceedings in your own courts.